In the latest episode of the Emerging Franchise Brands podcast, host Frank Fiume welcomes Richard Gould, the founder of Richard’s Painting. Richard’s journey from a young entrepreneur to a successful franchise owner is both inspiring and insightful, offering valuable lessons for anyone considering entering the franchise world.
A Lifelong Entrepreneurial Spirit
Richard Gould’s entrepreneurial journey began at a young age. From selling candy and shoveling driveways to DJing at events, Richard always found ways to earn money and hone his business skills. His introduction to the painting industry came at the age of 18, and he quickly realized its potential. After gaining experience working for another company, Richard took the leap to start his own business, establishing Richard’s Painting in 1999.
The Decision to Franchise
Richard’s move from New Jersey to North Carolina marked a significant turning point. Starting from scratch in a new location, he built his business from the ground up. His success led him to consider franchising as a means to help others achieve similar success. By opening a new location managed by someone else and seeing it thrive, Richard confirmed that his business model could work without his direct involvement. This gave him the confidence to start franchising in 2020.
Unique Aspects of Richard’s Painting
What sets Richard’s Painting apart in the competitive painting industry? According to Richard, it’s all about hard work, determination, and providing exceptional customer service. Unlike other painting franchises that rely on subcontractors, Richard’s Painting employs a team-based model, ensuring consistent quality and customer satisfaction. Richard emphasizes the importance of wearing the company uniform and maintaining a professional image, which has proven crucial in attracting clients and fostering trust.
Training and Support
Richard’s approach to training new franchisees focuses heavily on business operations rather than just painting techniques. With 80% of the training dedicated to marketing, customer service, and business management, Richard ensures that his franchisees are well-equipped to run a successful business. He believes that good business practices and a commitment to customer satisfaction are more important than being the best painter.
Advice for Aspiring Franchise Owners
For those considering franchising their business, Richard offers valuable advice: “Prove that your business model works by opening another location first.” He stresses the importance of understanding franchising, doing thorough research, and ensuring that the concept can be replicated successfully.
Richard Gould’s story is a testament to the power of perseverance, dedication, and a customer-centric approach. His journey with Richard’s Painting provides a blueprint for aspiring entrepreneurs looking to build a successful franchise. Tune in to the full episode to hear more about Richard’s insights and experiences in the world of franchising.
September 24, 2024
