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Building i9 Sports from the Ground Up – An Interview with Brian Sanders

Calendar Icon September 6, 2023
Episode image for Building i9 Sports from the Ground Up - An Interview with Brian Sanders

In the competitive world of franchising, few stories are as inspiring as that of Frank Fiume and Brian Sanders and their journey with i9 Sports. Founded over two decades ago, i9 Sports has emerged as a shining example of entrepreneurial success. The current President of i9 Sports, Brian Sanders, sits down with Frank Fiume the FOUNDER of i9 Sports, on the Emerging Franchise Brands Podcast to discuss the remarkable trajectory of this franchise brand.

The interview delved into the challenges and triumphs faced by i9 Sports as it grew from a visionary concept to a thriving franchise network. Brian Sanders shared insights into the early days of coming in as President and building a brand that aimed to change the landscape of youth sports. He highlighted the importance of creating a strong value proposition, fostering a supportive culture, and embracing continuous improvement.

One key takeaway from the conversation was the significance of sustainable growth. Brian emphasized the importance of laying a solid foundation of systems and processes to support franchisees and ensure their success. They also discuss the vital role of ongoing business coaching and shared how i9 Sports evolved from not just teaching sports leagues but coaching franchisees on running successful businesses.

The interview also touched upon the evolution of i9 Sports’ culture, which is built on inclusivity and support. Brian shared his thoughts on how culture plays a crucial role in navigating challenges, or as they call them, “gifts,” that arise during the journey of franchising.

As franchise visionaries, Frank Fiume and Brian Sanders’ experiences and insights offer a wealth of knowledge for both aspiring and established entrepreneurs in the franchising world. Their advice to entrepreneurs considering franchising their concept is to focus on sound economics, believe in the potential for scalable growth, and never hesitate to seek guidance from experienced professionals.

The i9 Sports story stands as a testament to the power of innovation, collaboration, and a commitment to enriching lives through franchising. Through the interview, listeners gain valuable insights into the heart and soul of this franchise brand and the dedication of its founders to make a positive impact in the lives of children and families across the nation.

WEBSITE: https://www.i9sportsfranchise.com/