Creating a Business That Feels Like Family: Jerod Evanich of A Place at Home
When Jerod Evanich launched A Place at Home in 2012, he wasn’t just chasing a business idea—he was solving a personal problem. With aging grandparents and not enough family to go around, Jerod and childhood friend Dustin DeStefano realized just how fragmented and inconsistent the senior care industry could be. They believed they could do it better—and they did.
Today, A Place at Home operates in 20 states with 46 open locations and more on the way. Their senior-focused care model is built around four key service lines: in-home care, care coordination, senior living alternatives, and staffing solutions. This comprehensive approach not only supports seniors through the entire aging journey but gives franchisees multiple revenue streams and a powerful differentiator in a crowded space.
In this episode, Jerod shares the lessons learned from launching during the real estate crash, pivoting careers, and overcoming skepticism as two young, male founders in a traditionally female-led industry. He also discusses the values-driven franchise culture they’ve created—one that filters for passion, purpose, and coachability.
With goals to expand into Canada and hit 250 locations by 2030, A Place at Home is on a mission to bring compassionate, quality care to communities across North America. For aspiring franchisees, Jerod offers clear advice: love what you do, align with values, and choose a brand with strong support. It’s not just about business—it’s about making a lasting impact.
May 22, 2025
